Hello everyone! Today I want to talk about branding, and no not the hot poker to flesh kind of branding. I am talking about author branding. I had never but much into author branding until this weekend. I’ve always wrote what struck me and marketed it. Now however, I’m wondering if I should stick with one genre and stay there. Most of you know that I write mainly contemporary western romance and erotic romance. I was told that if I ventured into the romantic suspense that I needed to leave behind my erotic romance. I have missed feelings about this. I am writing a romantic suspense trilogy and really want to publish it. Yet I’m not ready to say goodbye to the genre that I started in. As a reader how do you feel about author branding. If you are reading one author and that author stays in the same setting(cowboys) but moves her story base from erotic to suspense is this a problem for you? As a writer how do you feel about author branding?